Phil Studio's profile

DUET

Packaging

DUET
Listen to your skin, respond with nature.
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開啟了品牌兩年以後,天然保養品牌 DUET 將品牌形象重塑的重責交予我們。細細地晤談了創辦人們的理念與期待,我們從品牌欲往國際發展的願景出發,賦予 DUET 一個帶有國際品牌視野的全新形象 ── 更簡練、有包容性、中性的識別。
A skincare brand that cares, we bring natural actives into clean formulations with efficacy and safety. Apart from holding the value of vegan and cruelty-free, we create sustainable packaging to love our planet.


Positioning
從品牌問卷的諮詢過程裡,我們發現 DUET 渴望能在品牌形象當中具備更直觀卻也細膩的核心價值。

Key Ideas
Calming 舒⼼的╱Slow-Pace 慢步調的╱Cultured ⽂藝優雅的╱Spirited 活潑的 

Development
去除了圖樣式的、較女性化的既有 logo 之後,亦建議拿掉品牌名後綴,保留更鮮明清晰的 DUET 四個字,並延續原先襯線字的氣質,以帶著植物般有機線條的字體來呈現之。
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・The facial cream  STAIN:Feel your skin like satin.
    The facial cream to revitalize your skin and smooth fine lines. Formulated with synergistic complex from plants.
    100% Natural Origin of Total 30% Organic of Total 
   

・The facial oil  DAWN:Watch the dawn getting warm.
    The facial oil to gently nourish your skin. Formulated with synergistic complex from plants.
    100% Natural Origin of Total 20% Organic of Total 

 
Photography by Sunny Chiu 
CL. DUET ╱DA. Studio ecru ( Phil Studio )
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Thank you :)
 
DUET
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Owner

DUET

A skincare brand that cares, we bring natural actives into clean formulations with efficacy and safety. Apart from holding the value of vegan and Read More

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